Empirican Digital believes that the design process begins with discovery, which includes identifying the website’s target users, creating a persona set, performing usability studies, polling our clients, and defining the structure of the rebuilt site. As the Internet expands and web-related technology develops, neglect, bad design, and outmoded methodology cause an increasing number of websites to go by the wayside. It is critical that you keep the look of your website fresh and maintain cutting-edge design, navigation, and functionality standards. You should arrange a thorough makeover of your website on a regular basis to provide your visitors with a fresh and interesting experience. This service will assist in ensuring the professional execution of your website redesign and will improve the impression of your firm by boosting the usability of your site.
All of the information gathered throughout the project’s exploration phase assists our designers in focusing on your goals and target consumers. We regard the visual design of the website as our answer to a particular combination of circumstances and criteria since our design is assessed on whether or not we successfully represent your company and communicate effectively with your audiences.
We gather as a team to discuss ideas after gathering all the data throughout the discovery process. Designers offer thumbnail sketches of concepts that they believe may satisfy your requirements, and we choose the most promising designs from the pool. The drawings are then developed and made available in electronic form. We go over the designs again as a group, this time using the personas as a filter for the interface. Does the design effectively satisfy the user’s needs? Does it convey the client’s main messages? Is it compliant with the limits and criteria outlined in the project plan?
We provide the designs to you for consideration after we are sure that they are viable. We will lead you through the design process, explaining the whys and hows. It’s also worth noting that we guarantee your pleasure with the site’s design. We work with you throughout the process to ensure that we create the site for you and your users, and we are not pleased with the outcome until you are.